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New Blueair Car Air Purifier removes toxic pollutants in 6 minutes
Alibaba TMall awards Swedish Blueair “Best Innovative Breakthrough”

Alibaba TMall awards Swedish Blueair “Best Innovative Breakthrough”

Press Releases   •   Aug 10, 2018 12:37 GMT

Blueair, a world-leader in air purification for home and professional use, has been awarded “Best Innovative Breakthrough” by TMall, the leading online retailer in China owned by Alibaba for its data insight and IoT use.

Blueair removes microplastics from the air

Blueair removes microplastics from the air

Press Releases   •   Jun 05, 2018 08:00 GMT

Blueair, a world-leader in air purification solutions, is happy to announce that all its air purifiers remove airborne microplastics as research shows the negative health effects of inhaling microplastics released from toys, synthetic fibres and microbeads.

Blueair awarded “Most Popular Brand” among Chinese online household electrical appliances

Blueair awarded “Most Popular Brand” among Chinese online household electrical appliances

Press Releases   •   Feb 09, 2018 12:45 GMT

Blueair, a world-leader in indoor air purification for home and professional use, won three awards including “Most Popular Brand” and “High-end Smart Product” at the China Household Appliances Online Summit in Beijing. In addition, Blueair China General Manager Maggie Chan, was awarded “Exemplary Industry Figure”.

Blue Pure 411 wins Best of the Best “Gold” at Housewares Design Awards

Blue Pure 411 wins Best of the Best “Gold” at Housewares Design Awards

Press Releases   •   Feb 01, 2018 08:10 GMT

Blueair is once again recognized for its iconic design. During the 2018 Houseware Design Awards, Blueair was awarded Best of the Best “Gold” for the modern, cool design of its Blue Pure 411 air purifier. The Housewares Design Awards, the premier awards focused on housewares design innovation, honor design that improve everyday living.

Blueair appoints Chief Customer Development Officer & VP Global Sales

Blueair appoints Chief Customer Development Officer & VP Global Sales

Press Releases   •   Jan 01, 2018 08:48 GMT

Blueair, a world leader in air purification solutions, today announced that Henk in ‘t Hof has been appointed Chief Customer Development Officer & VP Global Sales. Henk has 25 years of experience in strategy creation, brand development and sales management within the global consumer products domain.

Blueair launches first ALIBABA TMALL Super Brand Day for Air Purifiers

Blueair launches first ALIBABA TMALL Super Brand Day for Air Purifiers

Press Releases   •   Dec 27, 2017 12:37 GMT

Today, Swedish Blueair, a world leader in air purification solutions, launched the first Alibaba TMALL Super Brand Day for air purifiers in the Shanghai Super Brand Mall. The purpose of the joint TMALL-Blueair on- and offline event was to introduce “air purifiers” as the 4th "must-have" household appliance for the Chinese family.

Blueair discusses new solutions for people “on-the-go” at Formula E in Hong Kong

Blueair discusses new solutions for people “on-the-go” at Formula E in Hong Kong

Press Releases   •   Dec 02, 2017 08:00 GMT

Today, Blueair, a world leader in air purification solutions and the Formula E “Official Clean Air Provider” presented its state-of-the art air purification products for home and in-cabin use at the opening of the international urban street race Formula E in Hong Kong.

Blueair Launches Advanced Air Purifiers for Consumers in the Middle East

Blueair Launches Advanced Air Purifiers for Consumers in the Middle East

Press Releases   •   Nov 08, 2017 07:59 GMT

Blueair Classic, Sense+ and Pro aimed at improving the health and well-being of consumers in the region

Blueair Classic 405 “Best in test” in independent laboratory testing of air purifiers

Press Releases   •   Sep 26, 2017 10:46 GMT

STOCKHOLM – September 26, 2017 – Among 12 different brands tested, Blueair Classic 405 has a “superior air purification capacity” according to Testfakta Research laboratory tests performed by independent accredited Intertek Testing & Certification and IBR Laboratories.