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Blueair launches school awareness-raising campaign in India

Blueair launches school awareness-raising campaign in India

Press Releases   •   Aug 28, 2018 07:42 GMT

In the wake of recent research highlighting the negative effects of air pollution on children’s mental and physical health, Blueair, a world-leader in air purification solutions, today launched ‘Blueair Champions’, a nation-wide awareness-raising campaign targeting 1 million children in India.

Blueair appoints Sara Alsén Chief Purpose Officer

Blueair appoints Sara Alsén Chief Purpose Officer

Press Releases   •   Aug 20, 2018 07:12 GMT

Blueair, a world leader in air purification solutions, strengthens its sustainable business focus by appointing a Chief Purpose Officer with the objective to embed sustainable business principles at leadership level and connect purpose to business strategy to drive measurable results.

Blueair appoints new Chief Technology Officer and Chief Brand & Marketing Communications Officer

Press Releases   •   Aug 13, 2018 07:10 GMT

Blueair, a world leader in air purification solutions, today announced changes to its global leadership team. Julia Lilliehook has been appointed Chief Brand & Marketing Communications Officer and Daniel Johansson will become new Chief Technology Officer.

Alibaba TMall awards Swedish Blueair “Best Innovative Breakthrough”

Alibaba TMall awards Swedish Blueair “Best Innovative Breakthrough”

Press Releases   •   Aug 10, 2018 12:37 GMT

Blueair, a world-leader in air purification for home and professional use, has been awarded “Best Innovative Breakthrough” by TMall, the leading online retailer in China owned by Alibaba for its data insight and IoT use.

Blueair announces new CEO

Blueair announces new CEO

Press Releases   •   May 04, 2018 11:30 GMT

Blueair, a world-leader in air purification solutions, today announced that Henk in ’t Hof has been appointed new CEO with immediate effect. Henk will report to Kees Kruythoff, President Home Care, Unilever.

Blueair air purifiers remove 99% of pollen in 20 minutes

Blueair air purifiers remove 99% of pollen in 20 minutes

Press Releases   •   Apr 27, 2018 06:30 GMT

Immediate hay-fever relief with Blueair Classic best-in-test air purifiers recommended by Swedish Asthma and Allergy Association.

Blueair provides Clean Air at Volvo China Open

Blueair provides Clean Air at Volvo China Open

Press Releases   •   Apr 26, 2018 06:31 GMT

Blueair, a world-leader in air purification solutions, has been selected official clean air provider at the Volvo China Open 26-29 April 2018. During the prestigious four-day golf tournament at the Topwin Golf and Country Club in Beijing, Swedish Blueair will present its range of best-in-class products designed for a healthy living.

Blueair invited when India’s Prime Minister Modi visits Sweden

Blueair invited when India’s Prime Minister Modi visits Sweden

Press Releases   •   Apr 18, 2018 06:12 GMT

During his two-day state visit to Sweden, 16-17 April, Prime Minister Narendra Modi met with the Swedish King, Prime Minister Stefan Löfven and the Swedish business community to discuss issues such as innovation, sustainable development and how Swedish–Indian relations can be further strengthened.

The high cost of hay fever

The high cost of hay fever

Press Releases   •   Apr 17, 2018 07:33 GMT

Air pollution makes the pollen season longer and more intense resulting in increased societal costs of reduced productivity and rise in healthcare spending. Despite the fact that about 40% of the world’s population or 3 billion people suffer from hay fever, or allergic rhinitis, the problem is often neglected.

Blueair Professional launched at Asia Hotel Forum

Blueair Professional launched at Asia Hotel Forum

Press Releases   •   Mar 28, 2018 04:51 GMT

Today Blueair, a world-leader in air purification solutions, launched Blueair Professional to meet consumer demands for clean air in hotels, restaurants, gyms, offices and other public areas. The Blueair Professional service offering is based on Blueair’s 20 years of experience in developing state-of-the art air purifiers for home and on-the-go-use.

Blueair appoints Consumer Experience and Market Insight Director

Blueair appoints Consumer Experience and Market Insight Director

Press Releases   •   Mar 21, 2018 10:16 GMT

Blueair, a world leader in air purification solutions, appoints Julia Lilliehook as Global Consumer Experience and Market Insights Director. With 20 years of experience in marketing, brand development and consumer insight from global consumer brands, Julia brings a wealth of experience in successfully shaping consumer experiences and innovation portfolios.

Blueair awarded “Most Popular Brand” among Chinese online household electrical appliances

Blueair awarded “Most Popular Brand” among Chinese online household electrical appliances

Press Releases   •   Feb 09, 2018 12:45 GMT

Blueair, a world-leader in indoor air purification for home and professional use, won three awards including “Most Popular Brand” and “High-end Smart Product” at the China Household Appliances Online Summit in Beijing. In addition, Blueair China General Manager Maggie Chan, was awarded “Exemplary Industry Figure”.

Blueair launches Cabin Air for in-car air purification

Blueair launches Cabin Air for in-car air purification

Press Releases   •   Feb 06, 2018 07:00 GMT

Blueair, a world-leader in air purification solutions, today launched Cabin Air to meet consumer needs for clean air in cars, trucks and other road vehicles. The in-vehicle air purifiers which will be on the market in the second quarter of 2018, are based on Blueair’s 20 years’ experience of developing state-of-the art air purifiers for home and professional use.

Blueair calls on the UN to add a Sustainable Development Goal on “Clean Air”

Blueair calls on the UN to add a Sustainable Development Goal on “Clean Air”

Press Releases   •   Feb 02, 2018 19:33 GMT

Today, at the inaugural UN Forum on Global Medical Health & Environment, Blueair, a world-leader in air purification solutions, called on the international community to add a Sustainable Development Goal on “Clean Air”.

Blue Pure 411 wins Best of the Best “Gold” at Housewares Design Awards

Blue Pure 411 wins Best of the Best “Gold” at Housewares Design Awards

Press Releases   •   Feb 01, 2018 08:10 GMT

Blueair is once again recognized for its iconic design. During the 2018 Houseware Design Awards, Blueair was awarded Best of the Best “Gold” for the modern, cool design of its Blue Pure 411 air purifier. The Housewares Design Awards, the premier awards focused on housewares design innovation, honor design that improve everyday living.

Air purifiers will help you stay well during flu season

Air purifiers will help you stay well during flu season

Press Releases   •   Jan 22, 2018 06:42 GMT

Vaccination still remains the most effective method for flu prevention according to health professionals, but there is evidence that air purifiers using HEPASilent™ filtration technology can help you stay well during the flu season.

Blueair launches first ALIBABA TMALL Super Brand Day for Air Purifiers

Blueair launches first ALIBABA TMALL Super Brand Day for Air Purifiers

Press Releases   •   Dec 27, 2017 12:37 GMT

Today, Swedish Blueair, a world leader in air purification solutions, launched the first Alibaba TMALL Super Brand Day for air purifiers in the Shanghai Super Brand Mall. The purpose of the joint TMALL-Blueair on- and offline event was to introduce “air purifiers” as the 4th "must-have" household appliance for the Chinese family.

Blueair and Formula E Racing Hong Kong Team Up at FIA Formula E HKT Hong Kong E-Prix

Blueair and Formula E Racing Hong Kong Team Up at FIA Formula E HKT Hong Kong E-Prix

Press Releases   •   Nov 23, 2017 11:34 GMT

Blueair, a world leader in air purification solutions, has announced a partnership with Formula E Racing (Hong Kong) Ltd, the organizer of the FIA Formula E HKT Hong Kong E-Prix. Swedish Blueair will be the ‘Official Clean Air Provider’ at the HKT Hong Kong E-Prix, which takes place on 2-3 December at Hong Kong’s iconic Central Harbour front circuit.

Blueair Classic 405 “Best in test” in independent laboratory testing of air purifiers

Press Releases   •   Sep 26, 2017 10:46 GMT

STOCKHOLM – September 26, 2017 – Among 12 different brands tested, Blueair Classic 405 has a “superior air purification capacity” according to Testfakta Research laboratory tests performed by independent accredited Intertek Testing & Certification and IBR Laboratories.

Blueair Air Purifiers Deliver Invigorating Air When The Training Gets Tough In Gyms

Press Releases   •   Feb 18, 2017 18:25 GMT

Blueair air purifiers deliver a breath of invigoratingly cleaner air when the training gets tough for Sweden’s America’s Cup elite athlete preparing for the challenge in their gym on Bermuda. Blueair has donated two top performing Pro air purifiers to the Artemis Team as it prepares its challenge for the world's oldest sporting trophy.