Blueair appoints Consumer Experience and Market Insight Director
Blueair, a world leader in air purification solutions, appoints Julia Lilliehook as Global Consumer Experience and Market Insights Director. With 20 years of experience in marketing, brand development and consumer insight from global consumer brands, Julia brings a wealth of experience in successfully shaping consumer experiences and innovation portfolios.
Blueair awarded “Most Popular Brand” among Chinese online household electrical appliances
Blueair, a world-leader in indoor air purification for home and professional use, won three awards including “Most Popular Brand” and “High-end Smart Product” at the China Household Appliances Online Summit in Beijing. In addition, Blueair China General Manager Maggie Chan, was awarded “Exemplary Industry Figure”.
Blueair launches Cabin Air for in-car air purification
Blueair, a world-leader in air purification solutions, today launched Cabin Air to meet consumer needs for clean air in cars, trucks and other road vehicles. The in-vehicle air purifiers which will be on the market in the second quarter of 2018, are based on Blueair’s 20 years’ experience of developing state-of-the art air purifiers for home and professional use.
Blueair calls on the UN to add a Sustainable Development Goal on “Clean Air”
Today, at the inaugural UN Forum on Global Medical Health & Environment, Blueair, a world-leader in air purification solutions, called on the international community to add a Sustainable Development Goal on “Clean Air”.
Blue Pure 411 wins Best of the Best “Gold” at Housewares Design Awards
Blueair is once again recognized for its iconic design. During the 2018 Houseware Design Awards, Blueair was awarded Best of the Best “Gold” for the modern, cool design of its Blue Pure 411 air purifier. The Housewares Design Awards, the premier awards focused on housewares design innovation, honor design that improve everyday living.
Air purifiers will help you stay well during flu season
Vaccination still remains the most effective method for flu prevention according to health professionals, but there is evidence that air purifiers using HEPASilent™ filtration technology can help you stay well during the flu season.
Blueair launches first ALIBABA TMALL Super Brand Day for Air Purifiers
Today, Swedish Blueair, a world leader in air purification solutions, launched the first Alibaba TMALL Super Brand Day for air purifiers in the Shanghai Super Brand Mall. The purpose of the joint TMALL-Blueair on- and offline event was to introduce “air purifiers” as the 4th "must-have" household appliance for the Chinese family.
Blueair and Formula E Racing Hong Kong Team Up at FIA Formula E HKT Hong Kong E-Prix
Blueair, a world leader in air purification solutions, has announced a partnership with Formula E Racing (Hong Kong) Ltd, the organizer of the FIA Formula E HKT Hong Kong E-Prix. Swedish Blueair will be the ‘Official Clean Air Provider’ at the HKT Hong Kong E-Prix, which takes place on 2-3 December at Hong Kong’s iconic Central Harbour front circuit.
Blueair Classic 405 “Best in test” in independent laboratory testing of air purifiers
STOCKHOLM – September 26, 2017 – Among 12 different brands tested, Blueair Classic 405 has a “superior air purification capacity” according to Testfakta Research laboratory tests performed by independent accredited Intertek Testing & Certification and IBR Laboratories.
Blueair Air Purifiers Deliver Invigorating Air When The Training Gets Tough In Gyms
Blueair air purifiers deliver a breath of invigoratingly cleaner air when the training gets tough for Sweden’s America’s Cup elite athlete preparing for the challenge in their gym on Bermuda. Blueair has donated two top performing Pro air purifiers to the Artemis Team as it prepares its challenge for the world's oldest sporting trophy.
Sweden’s Blueair enters GCC’s US$86 million air purifier market
Blueair has opened a hub office for its activities within the GCC (Gulf Cooperation Council) alliance in fast-growing Dubai. Blueair products tackles 99.97 percent of airborne contaminants such as dust and smoke particles, chemicals and viruses