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Swedish World Championship Cross-Country Ski Team
Swedish World Championship Cross-Country Ski Team

Press release -

Blueair air purifiers help Swedish Cross-Country team keep fit for the World Ski Championship

Stockholm, 18 February 2021: During the final training camp before the World Championship in cross-country skiing in Oberstdorf, the Swedish World Championship skiers will receive help from air purification expert Blueair. Swedish Blueair will senda total of 17 HealthProtect™ air purifiers to ensure that the athletes have 24/7 access to clean air. This is the start of a partnership where Blueair guarantees clean air for the athletes at home, during training camps, and during the World Championship competitions – all in order to improve the sleep, the physical and mental health as well as relieve any tracheal problems of the athletes.

“This is a good and important collaboration for us. From a medical perspective, it is of great benefit as clean air free of unhealthy airborne particles can be an important component for skiers' recovery while the risk of contracting infections is likely to decrease”, says the national ski team's chief physician Per "Pliggen" Andersson.

For best effect, the air purifiers will be placed in the rooms where the athletes spend most of their time, such as in their bedrooms and in the meeting rooms.

“We are proud and honored to have been trusted by the Swedish national ski team to deliver clean air to improve the sleep, physical and mental health of the athletes” said Alexander Provins, Director EMEA, adding “hopefully we can contribute to a successful World Championship for the Swedish team”. 

When the team returns home after the World Championship, Blueair will install air purifiers in the skiers’ homes to ensure that they have continued access to clean, healthy air, free from common household pollutants such as viruses, bacteria, dust, mold, soot, smoke and chemicals from textiles and cleaning agents.

The air purifiers that the cross-country team will receive are Blueair's most advanced air purifiers to date, the recently launched HealthProtect™. In addition to removing harmful particles and chemicals in the air, HealthProtect™ is developed to fight airborne viruses and bacteria, even when they unit is on stand-by, thanks to the unique GermShield ™ technology.

For more information, please contact:

Svenska Skidförbundet:

Malin Westhed, marknadschef

Tel: +46 70-372 28 12

Mail: malin.westhed@skidor.com

Blueair:

Claes Delin, press contact

Tel: +46 70-410 21 06

Mail: claes.delin@detsthlm.se

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Blueair is a world leading producer of air purification solutions for home and professional use. Founded in Sweden, Blueair delivers innovative, best-in-class, energy efficient products and services sold in over 60 countries around the world. Blueair is part of the Unilever family of brands.

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Sara Alsén

Sara Alsén

Press contact Chief Purpose Officer Communications & Sustainable Business +46(0)761107057