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Blueair celebrates two decades of enriching people’s lives with top-of-class air purifiers

Press release   •   Aug 31, 2016 10:29 UTC

'Outdoor and indoor air pollution are two sides of the same coin and we must address both to ensure our children and grandchildren get to live healthy lives', says Blueair founder Bengt Rittri

Stockholm, Sweden, August 31, 2016 — Blueair in October celebrates 20 years of relentless innovation, best technology and premium design to deliver women, children and men cleaner, healthier air in their living and working spaces. The company is the brainchild of Sweden's Bengt Rittri who has a deep-rooted passion for the environment and the single-minded goal to deliver people everywhere the world’s best indoor air purifiers.

“From the movement we are born to the moment we die, human face the insidious health and wellbeing consequences of chronic and persistent air pollution,” Bengt said. He notes that air pollution has been described as the single largest environmental threat facing human beings and causes up to seven million premature deaths every year, according to WHO.

For more than two decades Blueair has sought to define and quantify the relationship between air pollution and health in order to strengthen the public’s understanding of the key health and wellbeing threats. As a result, Blueair has built an unrivalled reputation for the technology and design of its air purifiers that help millions of people clean the air they breathe indoors at home, work and leisure of hazardous particles, chemicals, allergens, viruses, pollen and other pollutants.

With environmental protection agencies around the world such as the U.S. EPA warning indoor air can be up to 100 times more polluted than air on the street, Blueair filtration systems are engineered to remove even the tiniest micron-sized particles that accumulate in our living spaces.

Blueair air purifiers utilize a unique, patented HEPASilent technology that brings together the best electrostatic and mechanical filtration. With their revolutionary combination of advanced filter media and an encapsulated ion particle charging chamber, Blueair air purifiers deliver far superior results than mechanical or electrostatic technologies can do alone, more quietly and with greater energy efficiency.

“Outdoor and indoor air pollution are two sides of the same coin and we must address both to help ensure our children and grandchildren get to live healthy lives. Helping deliver on that vision is the powerful motivator that pushes our curiosity at Blueair to constantly explore new solutions that will help more people everywhere enjoy a breathe of clean air,” said Bengt.

For more information, please contact,

David Noble, head of global public relations, at +44 7785 302 694 or

Sold in some 64 countries around the world, Blueair delivers home and office users more clean indoor air for enhanced user health and wellbeing faster than any competing air purifier thanks to its commitment to quality, energy efficiency and environmental care. A Blueair air purifier works efficiently, silently to remove 99.97% of allergens, asthma triggers, viruses, bacteria and other airborne pollutants.